Sonali Nair, CMP, DES, HMCCinDigitalEventCollective.How to kick-start your Event Strategy?Writing down the details of your strategy can be stressful and mindboggling. The best way to create a strategy is to go with the flow step…1 min read·Apr 4, 2021----
Sonali Nair, CMP, DES, HMCCFive Boards of Strategy- Your stepping stones for Experiential EventsOver the past 15 years as an event professional, I have lived, worked, and executed many aspects of how to market a brand leading to an…4 min read·Apr 2, 2021----
Sonali Nair, CMP, DES, HMCCinDigitalEventCollective.The Fallacy of Information-Sharing Vs. CommunicationsIn an office environment, I would walk into the office after a lunch break and poke my colleague about her third cup of coffee and the…4 min read·Dec 18, 2020----
Sonali Nair, CMP, DES, HMCCinDigitalEventCollective.Break Down Communication Silos with OKRsCommunication strategies have always been one of the core topics of institutional curriculum and corporate round tables. As per a study by…3 min read·Dec 14, 2020----