Published inDigitalEventCollective.How to kick-start your Event Strategy?Writing down the details of your strategy can be stressful and mindboggling. The best way to create a strategy is to go with the flow step…Apr 4, 2021Apr 4, 2021
Five Boards of Strategy- Your stepping stones for Experiential EventsOver the past 15 years as an event professional, I have lived, worked, and executed many aspects of how to market a brand leading to an…Apr 2, 2021Apr 2, 2021
Published inDigitalEventCollective.The Fallacy of Information-Sharing Vs. CommunicationsIn an office environment, I would walk into the office after a lunch break and poke my colleague about her third cup of coffee and the…Dec 18, 2020Dec 18, 2020
Published inDigitalEventCollective.Break Down Communication Silos with OKRsCommunication strategies have always been one of the core topics of institutional curriculum and corporate round tables. As per a study by…Dec 14, 2020Dec 14, 2020